Two really interesting talks on Video Lectures on how to understand community behaviour : both are long and fairly technical, but worth it.
The Structure of Information Pathways in a Social Communication Network
Jon Kleinberg from Cornell offers in half an hour a very interesting suggestion to look at regular communications. Why it is important? Well, he doesn’t gives too much in front of a fairly technical audience but —as proven by Twitter— accounts of “what are you doing” by the hour can let people share a familiarity that lead to trust, tacit information and encourage cooperation.
Influence and Correlation in Social Networks
Mohammad Mahdian from Yahoo! Research explains in one hour how to sort influence, mimetism and common context.
Two good reasons to subsribe to Video Lectures.
I should be back soon with a presentation on all these recent discoveries on community management.
Update: if you do not have one hour to grant to Mohammad, his co-author Aris has a shorter presentation of the same work. And yes, the video stream is a bit dodgy, I don’t know why.